Job Description
FLUORO.® are looking for a Senior Art Director to lead high-level creative projects from concept to execution. This role combines creative leadership, strategic thinking, and hands-on expertise. You will partner with designers, editors and producers to create visually powerful work that drives engagement and builds brand storytelling.
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What will you do?
– Lead the development of creative concepts and visual storytelling for brand campaigns and digital content
– Translate brand positioning and insights into breakthrough visual narratives
– Collaborate with designers, producers and editors to conceptualise and execute visual treatments
– On set direction for photo and video shoots (the role will also include travelling around world where needed)
– Developing standout ideas and visual approaches using photography and video
– Help with the content process and workflow for campaigns, product launches, collections, partnerships and projects
– Using AI and reference tools to generate inspiring, on-brand visual references
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Key Responsibilities:
– Collaborate cross-functionally with copy, strategy, accounts, media, and production teams
– Present work confidently to senior leadership and clients, incorporating feedback with strategic thinking
– On set direction for photo and video shoots
– Maintain a high standard of visual excellence and consistency across all deliverables
– Guide photo and video shoots, ensuring alignment with creative vision and brand tone
– Champion innovation in design, layout, motion, and emerging media platforms
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Required Skills & Qualifications:
– 6+ years of creative experience
– A strong, diverse portfolio showcasing high-level concepts and campaign development
– Ability to work with the Adobe Creative Suite, Figma, Pitch and familiarity with motion/video tools (e.g. After Effects, Premiere Pro)
– Excellent leadership, presentation, and communication skills
– Confident and comfortable Art Directing on set
– Ability to think conceptually and execute at a high level
– Experience working directly with clients, stakeholders, or executive leadership
– Strong grasp of storytelling and translating brand narratives
– Adapt easily to changes in direction and project execution
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About the role:
– The role will be 4 days in our studio in Hackney with one day per week working from home (however will consider other more flexible options)