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Job Description


Born in a Welsh barn in 1997, TOAST has grown from loungewear and nightwear to become a unique lifestyle brand, creating, and curating simple, functional, beautiful clothing, home ware and editorial.

TOAST is renowned for its thoughtful, contemporary design and commitment to traditional textiles and craftsmanship. The brand aspires to be the global lifestyle brand synonymous with Social Conscience.

TOAST has studios in both London and Swansea and is one of the very few UK clothing brands with its own pattern room.

TOAST celebrates a slower more thoughtful way of life in shops throughout the UK, concept stores around the world and online at

The emphasis within the TOAST workplace is on thoughtfulness, simplicity, creativity, and collaboration. We work hard to communicate intelligently with the wider world and strive against doing the obvious. We value serious thought in many broad fields – in art, literature, design, philosophy, travel, science as much as we do in fashion. Though our output may appear simple, it is always produced with great attention to detail.

As a strategic priority TOAST nurtures imaginative talent and change makers. As part of the TOAST team, you are a catalyst for the brand’s successes. To realize our ambitions, we need you to share our interests and values, have an enthusiasm for TOAST itself as well as a deep knowledge and passion for your own specialist area.

In return for your dedication, TOAST will offer a supportive and stimulating working environment with flexible working hours and generous staff discounts. You will receive a comprehensive induction, including product and brand training, that helps to plant a deep understanding of TOAST that can be carried confidently through your work and into the outside world.


Based in London


A passionate fashion photographer is required to join the Brand Creative team to plan and execute all aspects of inhouse photography operations including, lighting, equipment maintenance, image quality control, guideline adherence, video and photography. Deliver all online product imagery that accurately reflects the product whilst following TOAST’s values and culture.


To help set up TOAST Ecommerce Photography studio at the TOAST Head Office in London.

To work closely with the Head of Brand Creative and take a brief to follow and shoot cut out and ecommerce photography for each season.

Take high-quality professional photographic studio images for the TOAST website including:

- Womenswear, menswear and house and home cut out photography, including all accessories.

- Womenswear and menswear ecommerce photography.

To understand and be able to set up lighting as the brief set by the Head of Brand Creative.

Operate various photographic equipment such as single lens reflex cameras and film or digital cameras and lighting.

Confidence to try new ideas and work on own initiative.

Use artistic knowledge to enhance and compose photographs.

To deliver all online product imagery that accurately reflects the products with an inspirational unique style whilst following TOAST’s standards, values and culture.

Use photography manipulation software such as Lightroom, Capture One and Adobe Creative Suite including photoshop to get desired results.

Hand over imagery to the Retoucher with detailed grade and retouch notes on all images. Working closely with the Head of Brand Creative and Retoucher on any feedback.

Recommend creative ideas and practical solutions to exceed expectations of goals and objectives.

Review the photographs, selecting the best results to go through with the Head of Brand Creative.

Accurately archive and name images so that they are easily accessible.

Helping keep a safe and tidy shoot environment, tidying away equipment and backgrounds when not in use.

Keep good care of all photographic and lighting equipment. Ensuring everything clean and locked when not in use.

When needed and where possible, you will be required to take briefs and produce professional photographic images from other departments. Working with the TOAST producer to ensure timings work with the main flow of work.

Working closely with the TOAST Producer on timings, ensuring every deadline is met.


Associate's or bachelor's degree in photography art preferred

Proven experience as a photographer in a competitive fashion industry

Strong portfolio of fashion editorial, ecommerce, product and advertising photography

Detailed knowledge of photography art and lighting

Strong creative presence and artistic flair

Customer focus with a desire to over deliver on quality

Able to follow instructions clearly to achieve desired results

Flexible to travel to locations as required of the job

Ability to work well within a team and own initiative and to adapt to frequent change and a high pressure, environment.

Outstanding loyalty and commitment to the business.

Excellent attention to detail

Excellent communication and interactive skills.


HONEST COMMUNICATION: straight talking, demonstrate humility and respect, challenge constructively, create transparency, acknowledge & resolve mistakes, maintain commitments and to be accountable

INTEGRITY: To be honest, with strong moral and ethical principles and values.

DRIVE: show relentless determination to drive delivery & excel

POSITIVE MINDSET: achieve results with a positive energy and can-do attitude, overcome challenges and Influence others positively

PRIORITISE QUALITY: less is more, an obsessive attention to the detail

SUPPORT: challenge and encourage colleagues, celebrate success and focus on positives


Hybrid working

Employee Assistance Programme

25 days annual leave plus bank holidays

A contributory Company pension scheme

Cycle to work scheme

Free Eye test and contribution towards glasses

Company discount

To apply for the position, please send a cover letter, CV and portfolio to