Brand Strategist

We are seeking an experienced Brand Strategist to join our London studio. This is a role for someone with a passion for understanding how people connect to place, and who can uncover and translate research insights into clear and compelling place brand stories.

About the role

As a Brand Strategist, you will help shape the stories behind our projects. You will gather and interpret research, identify what makes a place or product distinctive, and turn complexity into simple, powerful narratives.

You will work closely with strategists, designers and clients to build brands that connect with their audiences and stand apart in the market.

What you’ll do

Research

• Conduct thoughtful research with a range of complex audiences, from sensitive local communities to city mayors
• Produce clear, insightful, future-shaping reports that inform positioning and identify opportunities and risks
• Gather and analyse market and competitor research to define what makes a brand distinctive

Strategy

• Develop compelling brand strategies, including positioning, values, messaging and storytelling
• Help shape new narratives that shift perception and create real impact
• Structure clear, persuasive presentations and be part of client pitches

Copywriting

• Develop tone of voice that is distinctive, authentic and appropriate to the audience
• Write or oversee engaging, effective copy across a range of applications
• Collaborate with designers to create cohesive stories across campaigns, digital and physical experiences

What we’re looking for

• Experience in brand strategy, research or a related field
• Strong writing skills and the ability to communicate ideas clearly and concisely
• Confidence working with research and translating insight into strategy
• An understanding of branding and how it shapes perception
• A collaborative approach and an interest in culture, places and communities

What we offer

• Opportunities to work on a projects with scale and impact
• Become part of a 100% employee-owned company
• Team lunches every Monday
• 2 optional work-from-home days per week
• 10 work-from-anywhere days per year, allowing you to combine travel with remote working
• Pension scheme
• Private healthcare
• Cycle purchase scheme
• Professional training initiatives