Content Manager
Job Description
About Us
At Paint the Town Green, we're not your average painting company. We're team behind the magic that transforms spaces, and we’re on a mission to innovate our industry with positive, ethical, and honest collaboration. Making painting and decorating an enjoyable experience.
Content Manager
This role will be responsible for creating, curating, and managing all content related to our business. As a Content Manager, you will play a pivotal role in shaping our online presence, brand image, and the overall narrative of Paint the Town Green.
Key Responsibilities
1. Content Strategy: Develop and execute a comprehensive content strategy that aligns with the company's branding and marketing goals.
2. Content Creation: Produce high-quality written content, including blog posts, articles, social media posts, website content, and more, that showcases our expertise, projects, and industry knowledge.
3. Visual Content: Collaborate with the team, and visit sites to create visually appealing content, including images, infographics, and videos, to engage and captivate our target audience.
4. Social Media Management: Manage and maintain our social media accounts, including Facebook, Instagram, and LinkedIn, by creating and scheduling content, engaging with our audience, and growing our online presence.
5. Website Management: Ensure our website is up-to-date with fresh, engaging, and SEO-friendly content.
6. Email Marketing: Plan and execute email marketing campaigns to reach our existing and potential clients, keeping them informed about our latest projects and services.
7. Content Calendar: Develop and maintain a content calendar to ensure a consistent and organized publishing schedule.
8. Analytics and Reporting: Alongside an SEO agency, monitor the performance of content through analytics tools, make data-driven decisions, and provide regular reports to the management team.
9. Keyword Research:Alongside an SEO agency, conduct keyword research to optimize content for search engines and improve organic visibility.
Experience / Qualifications
-Experience in content management, digital marketing, or a similar
-Exceptional writing and editing skills.
-Proficiency in SEO and keyword research.
-Familiarity with content management systems
-Knowledge of social media management and marketing tools.
-Strong creative and design sensibilities.
-Excellent time management and organizational skills.
-Self-motivated and able to work independently.
-A passion for design and a keen eye for aesthetics.