Senior Signage and Wayfinding Designer

At Gensler, the value of our work stems from its positive impact on the human experience. We are a dynamic and collaborative design firm uniting creativity, research, and innovation to solve complex problems for our clients. Our work challenges conventional ideas about architecture and the built environment. We aren’t just designing buildings—we are reimagining cities and places that make a difference in people’s lives.

Founded in 1965, Gensler has built a team of 6,000 professionals who partner with clients in over 100 countries each year. Everything we do is guided by our mission: to create a better world through the power of design.

Gensler’s Brand Design studio is a collaborative team of designers, strategists, and storytellers that engages with a wide variety of clients on projects of all sizes—from product packaging and websites to campus signage systems and international brand positioning. As Gensler brand designers, we help our clients tell their unique stories effectively via every channel available in today’s diverse media landscape. Our approach combines design and architectural expertise with a unique point of view and strong communication skills. We believe that this approach results in brands that build trust, inspire confidence, and forge lasting relationships.

Your Role

As a Senior Signage and Wayfinding Designer at Gensler, you will tap into your boundless creativity to design unique environmental experiences across a diverse media landscape. You are passionate about helping clients enhance their brand and business performance through design, and adept at developing signage and wayfinding strategies, creative, and up-front design concepts. Join a team of thinkers and doers who help client to express their story through graphic and branded communications.

Please note, this role is not remote. We believe that a vibrant office culture that enables learning, creativity, and our collaboration is foundational to our collective success and impact. Gensler is also committed to providing the flexibility that enables our People First culture to thrive. We understand that the future of work involves flexibility and that continues to be an essential part of our policy.

What You Will Do

• Work with a multi-disciplinary team of architects and designers to design graphics, branded environment, signage and wayfinding solutions that connect people to place for diverse client projects.
• Conduct research for the organizational, cultural and physical context surrounding a project
• Define clear signage and wayfinding strategies based on experience requirements, audience journeys, and site context
• Generate multiple initial concepts and develop viable, documented design solutions that help solve a variety of problems for our clients
• Integrate messaging, color, imagery, type and composition into two and three-dimensional built environments
• Prepare final documentation and production-ready artwork for 3D/EGD, print, or digital applications
• Collaborate with clients, design teams and other graphic designers across multiple industries

Your Qualifications

• Bachelor’s degree in graphic design, industrial design, environmental design, architecture, visual communication or related field
• 10+ years professional experience in environmental graphic design, print/digital design, or similar studio experience
• Experience developing and communicating strategic foundations for projects
• Experience with planning, documentation and management of environmental graphic, wayfinding and signage projects in the context of the built environment
• Experience leading client presentations and relationships
• Ability to lead and organise project teams
• Experience across a variety of project scales and complexity of environments
• Demonstrate the ability to translate strategy into design solutions
• Expertise in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and MS Office
• Familiarity with architectural construction documents, scales, sections, plans and elevations; proficiency in drawing in scale
• Use of SketchUp, Revit, or other 3D modeling programs a plus
• Working knowledge of motion graphics software, digital video editing, or other skills related to designing for and creating dynamic content a plus

Life at Gensler

We encourage every person at Gensler to lead a healthy and balanced life. Our comprehensive benefits include medical and dental insurance, season ticket loans, pension and twice annual bonus opportunities.

As part of the firm’s commitment to professional development, Gensler offers reimbursement for certain professional qualifications and associated renewals and exam fees. In addition, we reimburse tuition for certain eligible programmes or classes. We view our professional development programmes as strategic investments in our future.