Creative Strategist (Performance)

About OMRE

OMRE, meaning “lifespan” in Farsi, was founded with the mission to develop supplements that truly make a difference in health and longevity. Led by our CEO, a former medical doctor with six years of clinical experience, OMRE was born from the realization that many of the conditions treated in modern healthcare are preventable and linked to aging and lifestyle factors.

Inspired by cutting-edge aging science and natural agents shown to slow or reverse the hallmarks of aging, OMRE is committed to creating products with a real purpose - helping people live longer, healthier lives.

Since our launch just over two years ago, OMRE has experienced rapid growth and now sells its products globally, with the USA as our primary market. We are now building our founding UK-based marketing team to drive the next stage of growth.

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The Vision

OMRE’s vision is to become the leading brand in the emerging field of longevity, empowering people to live longer, healthier lives through science-backed education and preventative solutions. We aim to cut through the noise of wellness fads and trends, offering only the most effective, scientifically-proven supplements and lifestyle guidance.

Our goal is to be the go-to brand for those seeking real, lasting change - helping people take control of their health, age with vitality, and embrace a future where longevity is not just a dream, but a reality.

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The Role

We’re looking for a Creative Strategist who can turn data into creative firepower. Meta is your home ground, but you also understand how creative translates across TikTok and Google (Pinterest would be great too).

You know what makes someone stop scrolling, click, and convert - and you can own the creative process from insight → concept → production → iteration. You’ll collaborate closely with the Acquisition Lead to combine a sharp eye for hooks and storytelling with the ability to analyse creative performance metrics (hook rate, hold rate, CTR, CVR) and transform insights into ready-to-scale creative assets.

Reporting into the Head of Brand & Creative, you’ll work closely with the Acquisition Lead and Head of Marketing to ensure every piece of creative is both brand-aligned and performance-optimised.

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What You’ll Do

This is a company-shaping role where your ideas will directly fuel OMRE’s growth. You’ll be the mind behind powerful creative concepts across video and graphics - concepts that don’t just drive performance, but also build a bold, premium brand in an emerging category. You’ll get the freedom to experiment, push boundaries, and see your work turn into impact at scale.

- Concept the big ideas: Develop original, scroll-stopping ad concepts - from hooks to scripts to visuals - that cut through the noise and inspire action.

- Create from insight: Use performance data (hook rate, hold rate, CTR, CVR) to spot opportunities, shape creative strategy, and bring new ideas to life.

- Turn numbers into stories: Translate complex product benefits into engaging, human stories that resonate emotionally and perform commercially.

- Leverage AI tools: Use AI-driven platforms to brainstorm, prototype, and iterate creative concepts - exploring new ways to enhance ad performance and push the boundaries of what’s possible.

- Collaborate & make it happen: Partner with designers, editors, and creators to bring your concepts to life across video, graphics, and UGC.

- Own creative production: Oversee shoots, manage edit cycles, and even capture UGC-style content yourself when needed - ensuring output is sharp, premium, and on-brief.

- Lead cross-platform impact: Focus on Meta first, but adapt and experiment with TikTok, Pinterest, and Google to expand OMRE’s creative footprint.

- Stay ahead of culture: Track competitor ads, industry shifts, and cultural trends, translating them into fresh, timely creative directions.

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What You Bring

- You bring a positive, inspired, and proactive energy - the kind that thrives in a start-up, turns challenges into creative opportunities, and sparks momentum across the team.

- Proven experience producing high-performing Meta ads (UGC, statics, video, carousel, hooks).

- Comfort with creative analytics - you know how to read and act on hook rate, hold rate, CTR, CVR.

- Strong writing skills for hooks, scripts, and ad copy.

- Experience collaborating with and briefing creative talent (designers, editors, creators).

- Additional understanding of Google Ads, TikTok, and Pinterest ads would be great too.

- Highly organised, structured, and able to deliver at speed.

- Passion or strong interest for wellness, longevity, and building a meaningful brand.

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What We Offer

The opportunity to shape the creative direction of a rapidly growing brand in the exciting and meaningful longevity space.

The chance to make a real impact on people’s health and wellbeing through science-backed solutions.

Clear opportunity for rapid career progression as the business scales - including potential to grow into a senior leadership role.

25 days holiday + an extra day off for your birthday.

Flexible working hours and the option to work from home two days a week.

Ability to work from abroad for up to 3 weeks per year.

A social and collaborative team culture, with regular team meals and activities.

Pension contributions.

Company Apple MacBook.

Free access to our premium longevity supplements.