Midweight Creative (Conceptual/Generalist)
Job Description
Overview
Working as part of the creative team, the Creative will be integral to the agency’s response to pitch opportunities and delivering strategically-informed experiential concepts. They will focus on research, creative problem-solving, conceptual design and communication of ideas both within the agency and to clients.
The Creative will work closely with the Experience Design Lead, Creative Design Lead and Creative Director on a daily basis.
The role will cover creative work across a range of different types of experience – live events, content, digital & interactive, product & spatial etc.
Responsibilities include:
- Insights research through desktop and primary research methods, also engaging external resource/services where required
- Active collaboration with all members of the creative team, and with project delivery teams, in the development of concepts and ideas
- Analysis of pitch briefs to identify core requirements and deliverables
- Using excellent written and visual communication skills to create presentations that convey our thinking, research and proposed action
- Edit and synthesize research into useable data/patterns/insights as the basis of creative response
- Collaborate and contribute to creative ideation workshops, working towards leading these workshops and processes in the future
- Contribute to, and in some cases lead the presentation writing process to communicate the insights and strategy behind the creative concept
- Proactive research on consumers, behaviours and other related topics that can help the agency’s responses and creative problem-solving processes
- Attending briefing meetings, tissue/WiP meetings, and presenting in live pitches
- Contributing to the development of processes and capabilities of the creative function, to enable best practice throughout the agency and the project process
Skills and Experience:
- Working as a part of a team to originate and develop ideas for brands, products and services
- Researching and developing insights in order to help support creative decisions
- High quality written communication skills – especially in presentations and copywriting
- Demonstrable ability to communicate ideas both in written and verbal presentation
- Understanding and experience of working within marketing, either for an agency and/or in-house at a brand
- Curious and active in the wider cultural world – able to understand and engage with a wide range of art, media and digital experiences
- Strong knowledge of current digital, web and social culture, tools and developments
- Proficient and confident using software such as Keynote, PowerPoint, Word, Excel
- Experience of working on hybrid, virtual and digital creative projects
Nice To Haves:
- Knowledge and understanding of the live events and experiential marketing world
- 2D, 3D and/or Interactive design skills and software proficiencies
Benefits:
- Private health care and enhanced benefits
- Discretionary bonus at year end
- 20 days leave per year plus bank holidays