Strategist

Hello!

About Jones Knowles Ritchie:

We're a design-led branding agency, building distinctive brands for scale, change, and good. Founded in 1990 and proudly independent, we work for some of the most famous big and small brands in the world out of our studios in London, New York, and Shanghai.

Our mantra is 'Be Yourself, everyone else is taken, and we believe that of our staff and of our brands. There is only one Heinz. Or Budweiser. And there is only one you. Whilst best known for our work on Burger King, Heinz, Ocado, Hippeas, Ugly, BEES, Dieline, Budweiser, M&Ms, Courtney Tulloch, and The Gut Stuff amongst others, our diet of work is evolving; underway right now are branding projects in the world of start-ups, technology, entertainment, gaming, retail, and digital commerce. We'd love you to be a part of that!

Our London studio is growing with new projects, clients and into new categories.

We are looking for a Strategist to work with a portfolio of iconic, global consumer brands.

You will collaborate with clients, client services, and designers to develop approaches that challenge the category and make our brand design commercially powerful.

You will build on your experience of branding, semiotics, and consumer research to influence how brands grow – and create a more sustainable world.

You will report to a Strategy Director

Requirements

• Help build a world-class specialism in trends, semiotics, and consumer insights, partnering with research agencies, strategists, and designers on challenges at a global level.
• Become a trusted advisor to our clients. Help define Statements of Work and design briefs, accurately articulating the strategic opportunity, and guiding projects from start to finish.
• Answer bigger strategic questions, connecting brand objectives to a clear vision, purpose, and plan both for your brand portfolio and individual projects.
• Use insights into people’s needs, motivations, and behaviours creatively defining Brand Ideas that challenge the conventions of the category, evolving legacy brands.
• Steward of brand strategy through the design process guiding the design of bold, simple, and iconic brands.

We are committed to equal employment opportunities regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.