Senior Social Media Strategy Planner

MATTA is an independent, forward-thinking, digital-first creative agency for sport. Our campaigns have won multiple awards, and we have been Agency of the Year several times over.

We build digital and social strategies, design and position brands, hatch big ideas, create advertising campaigns, produce content, and we have a design, video, and edit studio in-house. We’re based in London, but the majority of the work we do is global.

We are looking to recruit a top-flight social media planner to create in-depth strategies for our clients. You will be familiar with techniques for analysing existing audiences and potential new audiences across a variety of social media platforms - TikTok, Instagram, Threads, Facebook, Snapchat, X and YouTube. Access to relevant subscription services, such as GWI, Social Karma and others is a given to support this. Your understanding and analysis of these audiences at a macro to micro level - including engagement levels to different types of content - will hugely impact on the success of our campaigns.

In addition the discovery, application and effectiveness of relevant influencers will be part of your skillset and recommendations. For some clients, an output of your strategy work will be a vivid content calendar that can be executed either by MATTA or a third party.

Your strengths and experience:

To be successful in this role, you will have an encyclopaedic knowledge of different content examples, enabling you to cross-fertilise case studies from other sectors that have been successful in creating engagement, and apply these along a similar thematic positioning to any proposed creative platform we develop at MATTA.

You will also have a good understanding of the different formats and capabilities of the platforms as well as insight into future developments and innovation that may exist within them - which we may want to apply through subsequent executions of any future proposed strategy. You will likely be networked with key individuals at platform providers to maintain this knowledge.

You have extensive social media planning experience gained at a well respected integrated creative/ digital agency. Added to this, you will have excellent written and verbal communication skills, bundles of self-drive and proactivity, and the ability and desire to work in a fast-paced, dynamic agency environment. If you love the worlds of brand marketing and sport then these would be major plus points and move you higher up the list.

More about MATTA:

Our clients are some of the most recognised and prestigious global brands in sport and lifestyle and include the ICC, EA7 (Emporio Armani), Tottenham Hotspur, ESPN, F1, UEFA, ATP Tour, Cancer Research UK, England Football, Clinique, Wattbike, Manchester United, England Cricket, World Athletics, Club Wembley, Movember, and World Rugby.

We’ve launched fitness equipment, athleisure fashion, sports kits and nutrition brands. We’ve created new competitions, leagues, and tournaments - as well as rebranding, revitalising and repositioning existing ones. We’ve sold out multiple World Cups and European Championships, pushed women’s sports forward, driven participation, and led campaigns for equality and against discrimination and drugs. We’ve worked up close and personal with some of the most iconic sports stars and sports teams on the planet, shooting campaigns all over the world.

At MATTA you can expect a fast-paced, but relaxed atmosphere, and everyone is passionate about a sports’ lifestyle in some way. And we believe happy and healthy people produce the best work - which is why you’ll get a gym membership, private health insurance, regular team away days, team trips abroad (from Ibiza to Iceland) - and plenty of holiday. In addition to your annual leave you get a further three ‘MATTA Days' to spend playing sport, getting fit, and focusing on your well-being.

We believe sport, fitness and wellbeing has the power to change the world. Come and work somewhere where, whatever you do - it matters.